Powering Tomorrow. Serving You Today.
Lowering costs, reducing impact, building trust
We combine decades of experience, cutting-edge technology, and a commitment to top-tier service to help families and businesses reduce energy costs and their environmental footprint.
Who We Are
Stag Electrical was founded in 2007 by Sam Friend as a one-man operation built on honesty, quality, and customer-first service. Those same core values remain at the heart of everything we do as we’ve grown across multiple states.
Over the past 18 years, we’ve completed more than 10,000 installations, becoming one of Australia’s most trusted providers of solar, battery, and air-conditioning solutions.
Our branches in Young, NSW and the ACT are staffed exclusively by our in-house team. Every technician you meet within these regions (and up to 150 km around them) is a direct Stag employee, trained, experienced, and committed to our values. By keeping everything under one roof, we deliver higher quality, faster turnaround times, and a consistent customer experience you can depend on.
As we expand into Australia’s capital cities, we’re partnering only with trusted contractors who meet our same high standards. These professionals work closely with our established business partners and share our dedication to quality and service.
Today, Stag Electrical is a one-stop provider for solar, battery storage, and air conditioning. Our culture is built on fast response times, dependable workmanship, and a down-to-earth approach that keeps energy solutions simple, affordable, and stress-free.
End-to-end energy solutions tailored to you
We’re proud to be CEC-accredited and Platinum-rated, with all workmanship backed by a lifetime guarantee. From consultation through to installation and after-sales service, you deal with one trusted team every step of the way.
Solar Panel Installation
Custom-designed systems for homes and businesses, built for long-term performance and savings.
Solar Battery & Storage
Store excess energy for use at night or during outages to gain greater independence from the grid.
Solar System Upgrades
Modernise older systems with high-efficiency inverters, enhanced performance, and battery integration.
EV Charging Integration
Smart, convenient charging solutions for homes and workplaces powered by clean energy.
Government Rebates & Incentives
Expert guidance on rebates, STCs, and tariffs to maximise your return.
Air Conditioning
Reliable, energy-efficient systems that deliver year-round comfort and lower running costs.
Why Stag Stands Apart
In-house expertise,
built on trust.
Every project at Stag starts with a genuine conversation. We take the time to understand your energy habits, goals, and what matters most. Whether that’s reducing bills, preparing for an EV, or achieving year-round comfort.
Our team respects your time and your home. We arrive when we say we will, communicate clearly, and keep disruptions to a minimum.Trust is the foundation of everything we do. We don’t oversell or overpromise. Instead, we provide transparent advice and deliver dependable, high-quality systems that stand the test of time.
It’s no surprise that most of our work comes through word of mouth. Proof that our honesty and care make a lasting impact.
We’re proud to be rated #1 Solar Installer in the ACT on SolarQuotes.com, where customers share genuine feedback about their installation experience.
Meet Sam
Stag Electrical, Managing Director & Founder
Sam founded Stag Electrical, Solar & Refrigeration in 2007 with a clear goal, to raise the standard of service within the solar and electrical industries. Guided by transparency and integrity, he led Stag’s evolution into a company focused on solar, battery, and air-conditioning solutions that deliver real value to customers.
Today, Sam remains hands-on in daily operations, ensuring every project reflects the company’s values of honesty, education, and care. He’s passionate about cutting through industry misinformation and helping clients make informed, confident decisions.
For Sam, success isn’t measured by numbers alone, it’s measured by the trust Stag has earned with thousands of families and businesses across Australia over the past 18 years.
Our commitment to you
Leading Solar Installers
Rated #1 in the ACT and among the top in NSW, we bring 17 years of solar and air conditioning expertise to every installation.
Best Products, Proven Performance
With over 10,000+ solar and air conditioning installations under our belts, we've tested every system under the sun. We only install the best, ensuring top-tier performance and reliability.
Unmatched Quality Assurance
Enjoy long-term peace of mind with a Lifetime Guarantee on our workmanship, and Manufacturer Warranties on the products we install.
Always On Time
We respect your time. We’re always on time and call 30 minutes prior to our arrival – so you’re never waiting around.
We Care About You
We treat your home as if it were our own. That includes being careful, taking our shoes off inside, and tidying up after ourselves so we leave things spotless.
No Subcontractors
In the ACT and regional NSW, all work is carried out by our own in-house team. In other regions, we partner exclusively with trusted companies that share our high standards, so our customers receive the same level of quality and service wherever we operate.
"For 18 years, we've been dedicated to providing not just services, but promises—we're always punctual, treat every customer’s home as if it were our own, recommend only the best products, offer competitive pricing, and back all our workmanship with a lifetime guarantee. That's the Stag difference."
Sam Friend
Platinum Warranty Package
We pride ourselves on delivering exceptional products and services, which is why we offer our comprehensive 25-year Platinum Warranty. This industry-leading warranty goes above and beyond standard workmanship warranties, covering various components not typically included in manufacturer warranties.
With our Platinum Warranty, you can rest assured that your solar investment is well protected, giving you complete peace of mind as you enjoy the benefits of clean, renewable energy.
